Meet the team

In Charlie's words

I learned marketing twice. The first time was the classroom version: a degree in Business Management and Marketing at Northumbria, then two years as a Client Manager at Dimension Data, part of NTT, looking after enterprise accounts.

The second time was harder and taught me more. In 2019 I started making videos across YouTube, Twitch and TikTok. Over five years that grew to 51,000 followers, 9 million views on YouTube and 15 million on TikTok, and brands started paying attention: Ubisoft, Epic Games, Dove, Corkcicle, Geometry and Merry People. I came up with the ideas, filmed them, edited them, read the analytics and negotiated the deals. Nobody hands you an audience. You earn it one upload at a time, and you find out very quickly what people will actually watch.

WyldWoods is where those two educations meet. Ashley and I set it up together on the Costa del Sol to do for local businesses what we'd both spent years doing for ourselves. For Mitchell's Prestige Properties, a family-run Marbella estate agency, we rebuilt the content strategy across blog, video and social, and engagement rose 600% on TikTok and 286% on Instagram. For Unstrung Customs and Strung, we took over a declining Instagram account, grew it past 24,000 followers and hit 500,000 views in a single month.

You'll deal with Ashley and me directly. If something isn't working, I'll tell you, and I'll tell you what we're changing.

About Ashley

Ashley started out with a camera in Los Angeles, studying Film and Media at California State University and filming lookbooks for a six-store fashion retailer while she was still a student. Since 2014 she has worked as a photographer, videographer and content creator for brands on both sides of the Atlantic, planning the calendar, shooting the content and writing the copy that goes with it.

In 2013 she started Dancing With Flying Colors, a lifestyle, travel and fashion blog that grew into an Instagram following of 23,000, a YouTube channel and a podcast, The Journey Is Now. It is also how brands found her: campaign, styling and creative direction work that took her across the US and abroad.

In 2018 she launched Livewyld Designs, her own hand-painted design label. She sold through Shopify, took custom and wholesale orders, and created pieces for influencer events with Tarte, Old Navy and Juicy Couture. Running her own shop taught her what every small business owner learns fast: content has to sell as well as look good.

From there she moved in-house. As Head of Partnerships and Social Media Manager at Lively Root she built and scaled the brand's influencer programme and ran its channels. At Geometry she coordinated social content across Instagram, Facebook, Pinterest and YouTube, managed UGC creators and influencers, and tracked every campaign down to engagement and sales lift.

Ashley co-founded WyldWoods with Charlie. She leads content: photography, video, influencer partnerships and the day-to-day running of client channels.